Saturday, January 31, 2015

What does a social media policy reveal about company culture?


Before any interview, I encourage my students to read the first few paragraphs of a company's social media policy. It provides valuable insights into the company's corporate culture.

For fun, I read through some policies listed on the online database of social media governance and take a stab at their company culture. Let me know if I hit the mark.

Tuesday, January 27, 2015

16 Free Online Marketing, PR and Web Classes

Social Media Distraction Blog by Kimberly Legocki

Make it easy to build your career skills and become more marketable with these 16 FREE online classes from schools like UC Berkeley, University of Michigan, and Purdue. Get movin'...the first class begins February 2!

Sunday, January 25, 2015

Global Social Media Trends and Stats


It's here! Anyone who works in or teaches social media marketing knows the difficulty of finding global social media research that is both free and somewhat reliable.  Check out this free 376-page report from We Are Social.

5 Clever Things Written About Social Media

Forget those annoying quotes found on Pinterest, read these five clever things written about social media. via Social Media Distraction blog

Forget about those pretty quote images you find on Pinterest about social media. That ubiquitous fluff was written by people who've spent more time peddling books about social media than actually working in it. Some of the best social media quotes come straight from mainstream media and blogs.